From DW REV – Cars & Mobility.
Is India is on the verge of reshaping global car design? What was once the domain of Germany, Italy, or the U.S. is now shifting east. With bold SUVs, vibrant colors, and deeply emotional design choices, Indian consumers are influencing how the world’s cars are being built. From rituals to road presence — this is more than design. This is India’s turn at the wheel.
00:00 – Intro: Will India Decide What the World Drives?
00:55 – Why Indian Design Matters Globally
02:00 – The Legacy of German, Italian & American Influence
03:45 – China’s Rise and India’s Opportunity
05:11 – Meet the Designers Shaping India’s Future
07:52 – India’s Limited Legacy, Unlimited Potential
10:37 – The Emotional Connection to Cars in India
12:15 – Road Presence, Customization & Color
14:01 – Micro-SUVs: Big Dreams, Small Packages
15:38 – Designing Cars That Feel Truly Indian
17:21 – Infrastructure, Speed & A Young Nation
19:35 – What’s Next for Indian Car Design?
21:10 – Global Impact: Will Indian Cars Shape the World?
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REV – The Global Auto and Mobility Show from Deutsche Welle
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